Public Relations - Shonali Burke Consulting

22 Jul 2015

4 Ways PR Is More Than Media Relations

4 Ways PR Is More Than Media Relations

Estimated Reading Time: 7 minutes

PR is more than media relations and always has been. Corina Manea offers a few tips to make social PR work for you.

By Guest Contributor|Jul 22, 2015|Categories: Public Relations, State of PR, Strategy|Tags: PR is more than media relations, Public Relations, social pr|8 Comments

17 Jul 2015

It’s 2015 and #PRDiversity Is Still An Issue

It’s 2015 and #PRDiversity Is Still An Issue

Estimated Reading Time: 12 minutes

The need for diversity and its push forward should permeate all aspects and segments of PR. Mayra Ruiz discusses why #PRDiversity is an important issue.

By Mayra Ruiz|Jul 17, 2015|Categories: Ethics, Public Relations, State of PR|Tags: #PRDiversity, diversity in public relations, PRSA Diversity Committee, PRWeek 2014 Agency Business Report|3 Comments

15 Jul 2015

Communicators Must Lead

Communicators Must Lead

Estimated Reading Time: 7 minutes

Ken Jacobs reviews the similarities between the skills required for effective leadership and those needed by successful communicators.

By Guest Contributor|Jul 15, 2015|Categories: Career Development, Communication, Strategy|Tags: communicators, leadership|4 Comments

19 Jun 2015

6 Words on Content Strategy from @crescenzo

6 Words on Content Strategy from @crescenzo

Estimated Reading Time: 28 seconds

One of the best pieces of advice I heard at #iabc15 on content strategy came from Steve Crescenzo in just 6 words.

By Shonali Burke|Jun 19, 2015|Categories: Communication, Content Marketing|Tags: content, creative communications, steve crescenzo|2 Comments