How Social Media Makes The World A Better Place
Estimated Reading Time: 3 minutesSocial media isn't just for fun. The American Red Cross recently partnered with Dell to unveil a new Digital Operations Center.
31
Jul 2012
25
Jul 2012
Ditching the Daily Deal
Estimated Reading Time: 7 minutesGroupon made a huge splash when it launched. Regardless of its final avatar, it leaves an enduring legacy for small business marketing.
24
Jul 2012
#measurePR Recaps for June-July (Chats with @kdpaine, @geoffliving, @leeodden)
Estimated Reading Time: 4 minutesJune & July 2012 saw lively #measurePR chats as Katie Paine, Geoff Livingston & Lee Odden all stopped by the chat.
19
Jul 2012
Why Klout Doesn’t Measure True Influence
Estimated Reading Time: 3 minutesKlout doesn't measure true influence, according to Matt LaCasse. He talks about why you shouldn't pay serious attention to it at the moment.