Tag Archive for: kirk hazlett

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  • Shonali Burke & Johna Burke
October 19, 2012
19 Oct 2012

The True Secret of Networking and Making Business Connections

Estimated Reading Time: 8 minutes

Shonali with Chris Kemper and Kevin DuganI returned a couple of days ago to the DC area after a whirlwind trip to San Francisco and the 2012 PRSA International Conference.

I hope I’ll have the time/mind space to write more about my experience(s) there, but this is something I’ve been thinking about, and wanted to share.

Crowded mart, crowded mind

There are a ton of conferences that take place.

Way more than there used to be, and since time hasn’t expanded accordingly, we’re always having to choose which ones to attend, and which ones to drop out of or ignore (much like our target audiences, when we put on our “day job” hats, do).

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Waxing UnLyrical in Your Inbox

Waxing UnLyrical in Your Inbox

48 Comments/in Career Development, Events /by /#permalink
  • how much has changed in public relations?
January 12, 2012
12 Jan 2012

A Search for Identity … Whither Public Relations?

Estimated Reading Time: 4 minutes

how much has changed in public relations?Guest post by Kirk Hazlett, APR, Fellow PRSA

I stumbled into the field of public relations some 40-plus years ago so …

The obvious … and first … response is “a lot.” After all, when I was a public affairs intern working for the US Army a million years ago, a remarkable piece of technology appeared that made it possible to transmit the written word via a telephone line to remote and exotic locales. Yes, I was alive and kicking when the fax machine altered the way in which we communicated!

But then I get serious with those who truly are interested and say that, in terms of objectives and strategies, nothing has changed.

Our objective for a client or employer remains the same.

Build awareness … foster mutual understanding … inspire behavioral change.

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Waxing UnLyrical in Your Inbox

Waxing UnLyrical in Your Inbox

22 Comments/in Career Development, Public Relations /by /#permalink
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Heidi Sullivan

Heidi SullivanHeidi Sullivan is a global marketing and product management executive who specializes in transformational implementation of marketing programs, go-to-market strategies, product portfolio management and change management for rapid-growth SaaS businesses with in-depth experience in Marketing Technology.

Heidi has a track record of success in P&L management, corporate strategy, product marketing and top line growth, and spent 14 years in leadership roles at Cision, during which time she oversaw the company’s integration and multiple product marketing strategies through its seven acquisitions.

Heidi was named one of PRWeek’s “40 Under 40 Rising Stars,” “Influencer of the Year” by The Hub in association with LinkedIn, and one of the most influential people in PR by PRWeek’s “Global Power Book.” She was also co-host of the popular “Influence Pros” podcast on Convince & Convert, which was named one of the top 20 marketing podcasts of 2016 by Hey.com.

Jennifer Zingsheim Phillips

JenJennifer Zingsheim Phillips has worked in communications and public affairs for nearly 20 years. Her background includes work in electoral politics, government, lobbying, and public affairs PR work. She also brings nearly eight years of experience in digital and social communications and media analysis to her role at 4L Strategies.

Jen began her career doing campaign work in Missouri during the 1992 election cycle. After two years of political party work, she joined the office of a Missouri state senator and served as his legislative aide for two years. In 1996, she joined the Missouri Chamber of Commerce as Research Director, where she lobbied the Missouri House and Senate on issues such as workforce development, welfare reform, and education policy. She was also responsible for the weekly newsletter highlighting key issues relevant to Missouri Chamber members.

In her spare time, Jen is a voracious reader, and enjoys cooking and baking. She also likes to write fiction, and has had two pieces of short fiction and one piece of flash fiction published in various publications. She has also self-published a children’s book.