Since so much of what we do entails marketing, this week’s roundup focuses on just that topic; from tools (the ones to use, not to be) to best practices:.
Why: Michael Brenner shares why Slideshare is a must-have for marketers, especially those in the B2B field.
Why: In this WUL guest post, Sean McGinnis explores one of the most important aspect of blogging (and content marketing), finding keywords.
Why: Miranda Miller has a solid take – over at TopRank, one of my absolute fave blogs evah! – on why business blogs are important for businesses of all sizes.
Why: Jim Dougherty doesn’t agree with the premise (and title) of this infographic, but is impressed with some of the processes detailed.
Why: Margie Clayman examines the importance of telling your story well as a subtle marketing tool.
Why: In a guest post at Duct Tape Marketing, Chris Brogan shares what he learned from starting a business without a website.
Why: I’ve saved the best for last. It’s by Avinash Kaushik, and that alone should pretty much tell you why, if you don’t read any of the other posts on this list, you should at least read this one.
So, how about you? Do you have a great marketing secret, story, or post you’d like to share? If so, please leave a comment below. And that photo is of a slide created by the awesome Rohit Bhargava, if you’re wondering.