MeasurePR: Why Are AVEs Still Around?
Estimated Reading Time: 3 minutesThe July 5 #measurepr Twitterchat was hosted by Jen Zingsheim and discussed ad value equivalency and summer reading lists.
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Jul 2011
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Jun 2011
CustomScoop Offers Free Media Monitoring for 100 Disaster Relief Orgs
Estimated Reading Time: 4 minutesMedia monitoring firm CustomScoop offers free services for a year to 100 local disaster relief organizations.
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May 2011
MeasurePR: The Community Edition
Estimated Reading Time: 2 minutesOn May 24, 2011, Jen Zingsheim of CustomScoop guest-moderated a community edition of the #measurePR Twitter chat.
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Sep 2010
Want Social Media Evangelizers? Be Social
Estimated Reading Time: 1 minute
Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.
Who’s in customer service?
I’m not a customer service “professional.”
We all are
But the truth is, we’re all in customer service, regardless of what our job function is. And while Craig Newmark may have made that concept popular, he didn’t invent it.
I’ve written before about how customer service can take PR from good to great. […]