Measurement & Metrics

26 Jun 2013

Smart Measurement For Creative People

Smart Measurement For Creative People

Estimated Reading Time: 7 minutes

Many creative-minded people face a huge hurdle when it comes to the mathermatical aspect of measurement. Guest Contributor Angie Picardo offers a solution.

By Guest Contributor|Jun 26, 2013|Categories: Business Building, Marketing, Measurement & Metrics, Public Relations|Tags: angie picardo, data analysis, Marketing, Measurement & Metrics, metrics|5 Comments

26 Mar 2013

4 Free Tools to Measure Your Instagram Success

4 Free Tools to Measure Your Instagram Success

Estimated Reading Time: 6 minutes

Instagram is becoming increasingly popular among businesses. Rachael Seda explores four free tools that can help track your brand's Instagram success.

By Guest Contributor|Mar 26, 2013|Categories: Measurement & Metrics, Social Media|Tags: andi grant phography, apricot lane, Instagram, jamie leigh events, Measurement & Metrics, small business, Social Media|34 Comments

14 Oct 2011

What Would Mickey Measure?

What Would Mickey Measure?

Estimated Reading Time: 3 minutes

Just ask yourself, "What would Mickey measure?" That's what I'll be discussing in my PR measurement session at PRSA's 2011 conference.

By Shonali Burke|Oct 14, 2011|Categories: Public Relations|Tags: #prsaicon, Measurement & Metrics, prsa 2011|44 Comments

07 Oct 2011

When TweetLevel Visited #MeasurePR

When TweetLevel Visited #MeasurePR

Estimated Reading Time: 3 minutes

Jen Zingsheim provides a recap of Jonny Bentwood's discussion of TweetLevel, on a recent #measurepr Twitter chat.

By Guest Contributor|Oct 7, 2011|Categories: Measurement & Metrics, MeasurePR|Tags: #measurepr, influence, jen zingsheim, jonny bentwood, Measurement & Metrics, tools, tweetlevel|2 Comments