I know it sounds cliched, but where on earth did the year go?!
Seeing as how today’s the first day of the last month of the year (brrr), I thought it would be helpful to focus today’s post on planning for next year. Because it’s smart to enter a new year – when we can start the clock again, as it were – “dressed” and ready to face it, right?
1. Beth Kanter pointed me (and several others) to this many years ago, and it’s a super tool for planning your editorial calendar. It’s Lightbox Collaborative’s 2015 editorial calendar. Download and then edit/update it depending on your industry, needs, etc.
2. A calendar template’s all very well, but not sure exactly what to do with it? Check out this post from Nonprofit Hub that tells you what you should be thinking about as you flesh out your editorial calendar.
3. Now that you’re ready to fill out a calendar… don’t. First read this post I wrote not that long ago on how to blueprint your social PR strategy. Then go fill out that calendar.
4. Speaking of planning, I’m teaching a full day workshop for PRSA in NYC on Friday. Now might be the perfect time for you to take The Digital PR Strategist’s Toolkit and get a head start on your strategic communications planning for 2015.