How To Use Twitter For PR
Estimated Reading Time: 7 minutesIf you've been wondering how to use Twitter for PR, you've come to the right place.
21
Jun 2013
17
Aug 2012
The Intern and the Executive Coach, Part II: Criminal
Estimated Reading Time: 7 minutesWhen an executive coach tried to make hay from a rookie intern's mistake and pitch a new book, it backfired.
26
Mar 2012
Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign
Estimated Reading Time: 9 minutesCase study: smart blogger outreach for Oxfam America's International Women's Day 2012 campaign saw its eCommunity grow by almost 300%.
07
Mar 2012
The Anatomy of the Perfect Pitch
Estimated Reading Time: 7 minutesThe perfect PR pitch might not exist, but you can get pretty darn close. Here are the seven elements of the perfect pitch.