Public Relations - Shonali Burke Consulting

02 Sep 2009

Want to Freelance? TwitterSource

Estimated Reading Time: 2 minutes

I had a lot of fun co-hosting the first #soloPR chat on Twitter today. It was a shame that my co-host, Heather Huhman, was locked out of Twitter for the duration, but pros like Kellye Crane, Jen Wilbur, and many more shared great tips on a career as a freelance PR professional, especially for new/recent grads. That’s right, I put “career” and “freelance” in the same sentence; because it can be a great one.

You can see the entire transcript of today’s chat at the […]

By Shonali Burke|Sep 2, 2009|Categories: Career Development, Public Relations|Tags: alison kenney, consulting, freelancing, heather huhman, jennifer mitchell, jennifer wilbur, kami huyse, kellye crane, pr, Public Relations, shane kinkannon, solopr, stephanie mrus, Twitter, twitterchat, wthashtag|3 Comments

17 Aug 2009

Demystifying Digital Communications

Estimated Reading Time: 3 minutes

Last week I had the pleasure of presenting a couple of workshops at Goodwill Industries International‘s 2009 Summer Learning Event in Grand Rapids, Mich. – an educational “retreat” of sorts for GII employees. I say “pleasure” because the event was organized beautifully, I got to visit Grand Rapids for the first time and, most of all, the workshops were a ton of fun.

The second class I taught (the first was on measurement) was on “social media 101.” What’s delightful to me about this kind of class is that […]

By Shonali Burke|Aug 17, 2009|Categories: Social Media|Tags: communications, facebook, GII, goodwill, Public Relations, Social Media, Twitter, youtube|7 Comments

07 Aug 2009

Don’t Dig Yourself, Lazarus

Estimated Reading Time: 4 minutes

Yesterday I was millions of people taken completely unawares by Twitter’s DDOS (distributed denial of service). In plain English, that means that those of us who consider Twitter our virtual world were shut out from “talking” to our tweeps, conducting our informal focus groups and taking comfort from our cheering squads while the service was suffering from an outage.

Apparently this also affected Facebook, but since I’m one of those who streams content from Twitter to Facebook, rather than vice versa (or simply versa), the […]

By Shonali Burke|Aug 7, 2009|Categories: Public Relations, Social Media|Tags: communications, facebook, nick cave, Public Relations, rss, scott monty, Social Media, Twitter, yammer. friendfeed|4 Comments

21 Jul 2009

And The Award Goes To…

Estimated Reading Time: 4 minutes

Seems a day doesn’t go by that I don’t get flooded with invitations to enter award programs, and I’ll bet you suffer the same onslaught. Is it just me, or are there more awards programs, more invitations and more deadlines to deal with these days? Not to mention the fees.

Ribbing aside, each of us has their favorite awards programs – or the ones they’d be thrilled to win. I was curious about this, so I posed the question to communicators (on Twitter, of course), and here’s what I […]

By Shonali Burke|Jul 21, 2009|Categories: Public Relations|Tags: awards, communications, gold quill, golden ruler, iabc, iabc washington, IPR, nspra, pr, prsa, Public Relations, silver inkwell, tips|11 Comments