Big Research Smarts for Small Budgets
Estimated Reading Time: 3 minutesWhen it comes to smart Social PR research, you don't need to track everything. Learn to work smarter, not harder, with the tips in this post.
02
Apr 2017
29
Apr 2013
Rewired PR: Neuroplasticity and Public Relations
Estimated Reading Time: 4 minutesRewired PR can learn a few lessons from the concept of neuroplasticity. But we should avoid throwing out the baby with the bathwater.
26
Feb 2013
What Compels People to Share Your Content?
Estimated Reading Time: 4 minutesBeyond banal, cliched posts about content virality, what are people's motivations to share content, and what content are they most likely to share?
28
Nov 2012
Public Relations: It’s Called A ‘Profession’ For A Reason
Estimated Reading Time: 5 minutesThe public relations profession demands open, honest, decisive action. Public relations professionals are proactive do-ers who make things happen.